https://ethanallensmith.com/work daily 1.0 2026-02-02 https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1473226014625-QWHE2Z6INNXWN0RO14ZK/FLAT_14110_PK_ReadytoFly_OKC_TieShoe_V10_Red.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490895244883-VNYSFYFWJWQKTDYHCCE7/image-asset.jpeg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490905172616-162ETYMU3O819SS6LAM2/Hangar%2BCourt.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490906424684-PT6LUPGJCC3PJH962U84/Screen-Shot-2015-08-17-at-9.04.02-PM_1756.png Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490906815806-R9GKTRE6EX5WXSIV1JMK/Bottle-Stack-Close-Up.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490901067602-AOFX1CKTQ5WP048UEXSZ/NFL_ColorRush_LasVegas-6104.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1490913611299-5TWCUJ4YGQPI3GXQ4YO6/SU17_BB_MarchMadness_NA_KATowns_ACTION.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1491342531516-TOKNXK39MHCMMEIXK6F4/20170329-KobeFinalFour-069.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1498838779748-N1AWF7GIK26MNDYEIG4B/jordan-ultra-fly-station-23-3.jpeg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322241195-G67DO2NGGLWW69APC6FG/TRNS4127.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323277156-0FVYZC1TXTSZEP3ILD13/MARQUEE-IMAGE_3_b8a4e700e202fbc0589cab4c9ca90d8d.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323533040-G7PP0HIIN73DY8ZYRJNC/3ac4057bbb79994b753ffa604d41e20a3ca7336b_this_battleunderburnside_images.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589903904015-UHNQ1HNRM35N80FNCH8G/OJP_NikeSB_Hero_WithLogo_Webby.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657293239037-NQBXEJTCBEE8BXR3T7G5/Ethan-Allen-Smith-Address-Black-R%2BB.png Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657554266094-AYHXXG92WDHXTFVR6WJS/0501_WomenTakeFlight_AJI_Elevate_Low_Varsity_Feedcard+Comp+V2+1.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657729907989-5FB1IPZ3OVU1KRPJWYVO/coffeecup+1.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657730126083-XZU3G3GKN6LJ9HSEPT3K/Square+1.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657734744496-LUW3TELPACKQVY9KB820/Hero+2X+1.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1661880639649-Z4XHNIND3U7ZPQ811F5U/Instagram_iso_Elite-White_1024x1024.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/98dbabf9-7a45-42a9-93a7-a685ee5170c0/Profile.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/a7ca4657-7d86-40e2-b95b-278eb965f8d2/profile.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/bbd887cc-c33c-4ba2-b1a1-d9ae9c2123c7/JordanMarathonProfile.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/190cb620-813f-491f-a5ee-6961ab0c72f6/2016NikeBasketballProfile.webp Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320236953-V3L9B65GMEHH4IJ2OVKT/TRNS4127.jpg Work - Sneakerball 2018 Organized by Nike's Black Employee Network, Sneaker Ball is a celebration of culture and social change during Black History Month. Paired with the Equality campaign, this year’s theme was “Until We All Win.” It focused on the personal stories of athletes and how sports can provide a stage for social change. Our job was to craft the environmental design and create an experience that would celebrate and inspire a movement. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320451556-M6WLJJH98UHNZI6H0LUH/OWEN_casestudy_sneakerball_hallway1_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320501692-RFY9Z4Y85RWGBLWTJ774/OWEN_casestudy_sneakerball_hallway2_020d4294749750daa11b9b866154bc17.jpg Work - The Wallway The evening started in a hallway with disruptive LED-lit plexiglass wallways, encouraging guests to stop and read quotes from famous athletes in pursuit of equality. On the last wallway, guests were encouraged to add their own personal message. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320565894-M74ZF2FSOE0U5W4JSHIH/TRNS4255.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319955737-ZDMSL1OKQS9SZVO02TXM/OWEN_casestudy_sneakerball_hallway3_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319957504-IQ6IXH5GTG0D4Y40P0O6/OWEN_casestudy_sneakerball_hallway4_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320590579-L8WS0IHC72AY3ZQH3DSW/TRNS4438.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320605756-F2DHW4RUQC54QTJWZKBN/TRNS5415.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320776032-1JRXBJDC12YDNY66SH9D/TRNS3901-HDR.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589320944467-B42212WKEKIX1NQMHLTW/TRNS3597.jpg Work - BHM Collection To pay homage to the footwear collection Nike released for this year’s Black History Month, we highlighted each shoe with an LED ring. 3D printed replicas patterned the wall and complemented each sneaker. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589321013883-HAVGP3X3C39QOUXD13HQ/TRNS3583.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589321013340-4AK5E283YS1B89WHREWU/TRNS3584.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589321019810-WDMQZ4AN804M9KTI8LT8/TRNS3586.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589321022123-VPRKIVVVE2WQ593JVPLQ/TRNS3588.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589321026727-L14E92CJULCSIKJHIRBL/TRNS3590.jpg Work 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https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319233899-DEETK1PK32TCCODDA8NB/TRNS5852.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319241383-DVM5PV5Z01RKBALQ4H2Z/TRNS5883.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319242952-K424T08WTNS0RWLQWV4H/TRNS5890.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319249531-ALYV0VJ5KQP21CEG92R2/TRNS5892.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319252669-J7QK5GZ2A1ZV1QBJM0IH/TRNS5894.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319256685-12D00ICH0DE1SQFSPIHQ/TRNS5900.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319261649-7S4OV0RZ95Q11NR14XCQ/TRNS5945.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589319263726-KKE393HTG8XB33RLHIVL/TRNS6005.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322691184-LFHS71Q8CMQHRYISN7DK/MARQUEE-IMAGE_3_b8a4e700e202fbc0589cab4c9ca90d8d.jpg Work - Planned Parenthood Known as one of the nation's leading providers of affordable healthcare for women, Planned Parenthood needed help when it came to raising awareness about their services for the gay community. With a strong strategy and intelligent art direction, we set to work crafting a cohesive campaign that would introduce Planned Parenthood Columbia Willamette as a reliable provider of PrEP—a daily pill that helps prevent HIV infection. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322767043-5OAFYY0K93XWG9Z9Y5VZ/postcard_1_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322850699-5GA69CURXAB74L3FP3LD/Poster_020d4294749750daa11b9b866154bc17.jpg Work - Strategy Ridicule. Loss of care. Mistreatment of privacy. Studies have shown these are the reasons many LGBT people are reluctant to share their sexual orientation and gender identity with medical professionals. With the problem clearly identified, we put our heads together. Planned Parenthood had an opportunity to leverage its reputation for inclusion, privacy and respect. The idea was simple, celebrate humanity. All its quirks. Its idiosyncrasies. Its imperfections. Because at the end of the day, that’s all this campaign was about. Sex. Privacy. Safety. PrEP. It’s all here and it all matters because we’re passionately, unapologetically, chronically human. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322931823-XTT76ICLTHKT3CLD2ECB/Group-4_2_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589322932003-9RKMANUZYW2FWM4M53GQ/Group-12_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323011811-9GNVKVW5I5LJZ5EO3P7T/postcard_2_180508_113604_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323011897-P2SPN4B0GX5ETBII0R4Y/postcard_3_180508_113649_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323012889-SIQC755CBMRGIFLPY7XX/postcard_4_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323012966-AI3HXR0YTM8NOXQJE861/postcard_5_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323060665-VUWPD8EBCWX0KL6ITR8W/PP_Carousel1_020d4294749750daa11b9b866154bc17.png Work - Behind the Scenes Portraiture of gay men from the Portland area was used to capture a diverse, realistic representation of the community. Suggestive props and pointed, humorous messaging complemented these photos to illustrate stories about safe sex, privacy, and access to life-saving drugs. The final result was an effective campaign complete with posters, postcards, and social applications. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323129294-O6C7PSMHNWIMU0A0Q5IH/PP_Carousel4_020d4294749750daa11b9b866154bc17.png Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589323119725-E54ONNBWHQVU8R16JV6P/PP_Carousel3_020d4294749750daa11b9b866154bc17.png Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589903868581-B1PZ74Z1T2RGZPLBVP6Z/OJP_NikeSB_Hero_WithLogo_Webby.jpg Work - NikeSB.com NikeSB celebrates the best of skate culture by bringing fans, pros and gear together like never before. We were asked to support this effort by creating a website that captured the collective imagination of skate through original, interactive content. Visit nikesb.com In 2020, the site was honored with a Webby People’s Voice Award for Best Homepage. Read more about the Webby Award here https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589329789534-29WXZX25HCCK9EK4VZZS/OJP_NikeSB_Sketches_020d4294749750daa11b9b866154bc17.jpg Work - Strategy & Technical Direction We immersed itself in the task by undertaking a comprehensive digital ecosystem discovery that identified NikeSB’s target audiences and desired user journeys. Ultimately, we used this information to form a final technical recommendation. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589330463768-2F2B5B5F46YP7CCJOJAO/OJP_NikeSB_Wireframes_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589330457796-N0USUCE9HLMS6HETLKEO/OJP_NikeSB_Devices_Video_Placeholder_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589330784789-OK9RKUAJQK5KZWB3EPNO/OJP_NikeSB_Emojis1_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589330682696-MH69DZCPKEGTWNVRHS5Y/OJP_NikeSB_Emojis2_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589330702822-UD0WVDKQ030TKTQ4UIJ2/OJP_NikeSB_Emojis3_020d4294749750daa11b9b866154bc17.jpg Work https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1589329357272-V8O3DIRKIRF0TCRQGSE0/OJP_NikeSB_WebTower_Comp_020d4294749750daa11b9b866154bc17.jpg Work - Design Process NikeSB asked us to completely rethink the concept of a branded, digital platform. We stretched our minds and pushed boundaries until our clients were forced to reel us back in. The result? A perfect balance of anarchy and order, with fun at the forefront. Designed as a playful interactive experience, the new platform pulls in users with unpredictability—and then provides immersive content to keep them around. Our initial moodboards and design explorations were intentionally pushed to every limit we could think of. It’s rare that you get to work with a client who asks, “Can we make this like 25% crazier?,” but that’s exactly how our relationship with NikeSB unfolded. We wanted to see how far we could test design sensibilities, knowing that we would have to build a flexible back-end CMS that would compliment it. In the end, we created a website that balances whimsy, fun and the need to serve targeted consumers with a mobile-first experience that consistently delivers fresh content. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/f2b9f8cb-926c-43aa-a705-4ff79ffb4327/Jordan-Homepage_MB.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/b3e80a5e-d9aa-458b-af47-08a4fbd37b72/Jordan-Homepage.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/11836768-0095-46da-8669-3fe1e918945d/04.4_BBLP_BBREV_Group_Kids_PerformanceApparel_Comp_DT.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/f52ecfe5-1203-4e75-9254-be16002685f3/05.01_AJ1ElevateLow_Varsity_NA_Spanish_Tout1_Comp_DT.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/3dce382b-eac8-4c6b-a135-615e715b8c0d/414x584.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/bb9ad685-8e99-4d8b-b030-010d12451553/07.01_SLP_Women_Brights_Comp_DT.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/e2598933-492e-483c-98c5-4462dff6253b/0511_Card_Thread_Naruto_Apparel_Collection_Feedcard+Comp.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/621efcb4-69fb-44f7-ba52-086af0993428/0210_23E_W_Flow+2_Look_2_Feedcard+Comp.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/b1b36008-43e2-4547-940a-bf7983f7892b/0621_Card_Thread_WNZ5_MamasStyle_Feedcard+Comp.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/d89c3c10-83b1-4a8e-8d2d-7a93bee27af0/0701_Boys_Graphic_Tees_Feedcard+Comp.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/9a32af7f-a9ae-4d75-9216-5d3262d5f1dd/Split-Shift-2-10019.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/c9e35e95-a0af-44c2-8b14-17a67100850e/P1_Marquee.jpg Work When it came to naming the brand, we didn’t just write a winding list of possibilities. We created a narrative that would belong to each one, a story that would begin to craft the brand experience. Split Shift was born from the idea that a hard day’s work is a little easier with a good cup of joe. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/97a5eb71-4c71-404e-9e3b-17d6ca79a8aa/pasted-image-10046.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/23db6209-e326-44c9-b045-2af8a1310557/pasted-image-10071.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/9cc335bc-18f7-469c-9cc2-fa01ca172563/pasted-image-10079.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/ad0330b5-9008-4154-a8f7-6c025ba0514d/First_Round_2020_PDX_B.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/4fa6ceac-ee48-441d-9330-31692d577918/097_fr_pdx_kentonwaltz_1748_49566408311_o.jpg Work - 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We created a narrative that would belong to each one, a story that would begin to craft the brand experience. Split Shift was born from the idea that a hard day’s work is a little easier with a good cup of joe. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/33ca14c5-0375-4f88-a1ba-5132b15309d8/GFJBEwrW8AABa7d.jpeg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/e694a6ea-d543-4e9c-92f2-7da86fd6a7f8/Kid.webp Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/7bbaffb9-af7d-4d19-8758-e9c0b7a7c330/image+%281%29.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/63b78d2d-b5f4-4460-930a-c2c74a98556c/424753715_708713471454244_2915184055881755347_n.jpg Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/5d810107-d1b3-47e5-8e5b-2cfba6705711/rowd.webp Work - 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These Uncertain Times The Stamp Collection was published in the inaugural issue of These Uncertain Times, a publication dedicated to raising money and awareness about the various social upheavals effecting the world in 2020. https://ethanallensmith.com/contact daily 0.75 2017-01-22 https://ethanallensmith.com/intro daily 0.75 2020-12-21 https://images.squarespace-cdn.com/content/v1/54061d7fe4b0ee7f1c8414eb/1446741792173-PXTJN0J255AWA4WWF8VK/IMG_3992-1.jpg Intro https://ethanallensmith.com/home daily 0.75 2020-12-21 https://images.squarespace-cdn.com/content/v1/53fe025fe4b09b99036bcf87/1412370553660-JGJWF6DPBVRXOV6TF8RD/EbruYildiz_325_edit.jpg Home https://ethanallensmith.com/split-shift-coffee-co-copy-1 daily 0.75 2026-01-30 https://images.squarespace-cdn.com/content/v1/575b40bb62cd943cf4864bc7/1657729907989-5FB1IPZ3OVU1KRPJWYVO/coffeecup+1.jpg Split Shift Coffee Co. 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